Maximize Efficiency and Value: Why Hiring Customer Success, Account Management, and Project Managers on a Project Basis Makes Sense
In today’s rapidly evolving business landscape, companies need flexible and specialized talent—exactly what hiring Customer Success (CS), Account Management (AM), and Project Managers (PM) on a project basis can provide. By engaging these experts only when needed, you maintain agility, reduce overhead, and benefit from world-class knowledge tailored to your specific challenges.
Access Specialized Expertise Without the Overhead
Instead of hiring full-time employees who may not be fully utilized during quieter periods, bringing in experts on a project basis ensures you pay only for what you need. According to the Harvard Business Review, “flexible talent models give companies a competitive edge, enabling them to respond rapidly to market changes.” For example, if you have a new product launch, you can bring in a Customer Success specialist who has a proven track record of onboarding customers quickly and efficiently.
Increased Focus on Deliverables and Outcomes
Project-based professionals are incentivized to deliver measurable results within a set timeframe. A Project Management Institute study found that organizations following robust project management practices meet their goals 89% of the time. By tapping into project-based PMs, you’ll ensure that timelines and budgets are met, while avoiding the pitfalls of long-term resource misallocation.
Real-World Results
Consider HubSpot’s approach. They recommend leveraging freelance Customer Success managers to expedite onboarding and reduce churn during crucial growth phases. Companies following this model have reported a 20% improvement in retention rates and a shorter time-to-value for new clients. Similarly, Salesforce highlights how bringing in dedicated Account Managers on short-term assignments can boost upselling opportunities, leading to higher customer lifetime value.
In essence, hiring CS, AM, and PM professionals on a project basis provides a lean, targeted, and results-driven approach to growth—without the long-term commitments and associated costs.